Dibakar Banerjee’s Sandeep Aur Pinky Faraar is a taut thriller and we have learnt that YRF has a very targeted marketing and distribution campaign for the same. The film of this genre and grain definitely needs a clean run at the box-office and with two films – Sonchiriya and Luka Chuppi - already coming on March 1, the makers are looking at an alternate release date for the same. The film stars Arjun Kapoor and Parineeti Chopra.
A still of Parineeti Chopra and Arjun Kapoor from Sandeep Aur Pinky Faraar
“It is a fully multiplex film and it is a thriller. It definitely needs a clean release period. Now, two films are releasing on March 1 and both are urban, multiplex films targeting similar theatre-going audience set. It doesn’t make sense to have a three-way clash and YRF is thinking about other release dates for the film. A clean and clear run will benefit the film tremendously and YRF has to look at the release schedule closely to arrive at a decision,” revealed an industry informer.