Fashion fiesta comes to town with FDCI x Lakmé Fashion Week

By Marcellus Baptista

on October 11, 2022 01:48:17 PM

Hip, hep and happening - that will surely be the scenario as FDCI x Lakme Fashion. Week returns in a complete physical format. The five-day fashion fiesta, from October 12 to 16 at Jio World Convention Centre in BKC, features a stellar line-up featuring some of the best designers and partners across the country. Actually, the action starts tonight (October 11) with an opening showcase by Anamika Khanna and her pret label AK-OK. She will be launching the much-awaited menswear line along with the highly coveted womenswear collection as part of the new AK-OK showcase.

As usual, the five-day week kicks off with the INIFD presents GenNext show. The five winners who would showcase their collections include Aseem Kapoor and Pooja Haldar (Aseem Kapoor), Ateev Anand (Re-), Somya Goyal (Somya Goyal), Arshna Raj (Stoique) and Ankur Verma (TIL). And the five-say fashion feast will draw to an end with internationally acclaimed Indian designer Rajesh Pratap Singh. On the charts is a showcase of his perspective on traditional techniques reinterpreted in a contemporary language. Championing the trend statement of the season, #ReadyForACloseUp, the highly anticipated finale will celebrate iconic moments in the journey of the brand while having the Lakmé Absolute Skin Dew Serum Foundation at the heart of it. Lakmé’s muse and brand ambassador, Mrunal Thakur, will be the show-opener at the finale.

The fashion week platform, as always, will offer two showcase areas (Runway and Atelier) for designers and will continue to champion sustainability, inclusivity and diversity through cutting-edge innovations and environmentally-conscious initiatives. While it would be nice to sit in the show area and watch the action unfold, the good news is that all showcases will continue to be live-streamed across the platform’s OTT partners Jio TV and Voot and FDCI and LFW social media channels to reach the widespread Indian and global fashion audience.

Yes, let the show begin!