So okay, he hasn’t exactly introduced the most stupendous superstars – Athiya Shetty and Daisy Shah didn’t launch a thousand films now did they? – yet, when Salman Khan takes to Instagram to announce, "The first talent we are looking for is the female lead for SKF's next venture. All the best jaldi se profile bhejo bit.ly/BeingInTouch (3/3)”…the excitement is palpable.

According to the digital pamphlet, SKF is scouting for a budding female actress, between the age of 20 to 25, who will be launched as the lead in their upcoming production venture. Hope they are prepared for the deluge of images that must have already started to descend on them!

Salman himself has always been keen to promote new talent and now with SKF he has taken this cause, so to speak, to a higher level. With this hunt to cast the female lead in their upcoming production, a platform has been provided to thousands of hopefuls.

This comes on the heels of news that Being human will introduce an app called BeingInTouch, which will facilitate talented individuals to register their names with the production house. In turn, SKF will give them an opportunity to realize their dreams. Sharing details about the same, Salman Instagrammed:

https://www.instagram.com/p/BZQG4xeBNls/?hl=en&taken-by=beingsalmankhan

Bhaijaan, now that’s being really humane…and surprisingly tech-savvy too!