Everything on 'Kay Beauty' is entirely original: Katrina Kaif breaks her silence on the Diet Sabya controversy

By Malvika Mistry

on October 22, 2019

Style icon turned beauty entrepreneur Katrina Kaif launched her much-awaited beauty line, Kay by Katrina today and it’s quite a treat for all the makeup enthusiasts out there.

However, it wasn’t a smooth sail post the brand unveiled its first look. The infamous Instagram account Diet Sabya called out the similarity between the art direction of Katrina's Kay by Katrina and Kardashian West’s KKW Beauty.

When asked about the controversy at the launch event today, Kat replied, “Today is about makeup and all of us have worked incredibly hard so let’s leave it about that.” She cleared the air further saying, “Everything on this brand Kay Beauty, right from the products to every creative collaborator is entirely original”

Video: 'All of us have worked incredibly hard, so let's leave it about that'- #KatrinaKaif on being asked about Diet Sabya's allegation#KayByKatrina #KayBeauty @MyNykaa #nykaa pic.twitter.com/Ji4fo4Sm0o

— PeepingMoon (@PeepingMoon) October 22, 2019