Bollywood is a place where every Friday a star is born and sometimes a star is brought down from his or her pedestal. Gone are the days when celebs where unapproachable and people thronged to get a glimpse of them, today with the advent of social media they have become more accessible and less of an enigma.
Bollywood publicist Mandvi Sharma who used to handle Shah Rukh Khan and celebrity photographer Viral Bhayani spill the beans in an interview with a news channel about who really holds the power in the Hindi film industry. They discuss their respective roles and where they fit into the entire jigsaw. They spoke about how stardom is evolving and how much control talent managers really have.
"We will always have a star amongst the actors." - SRK's former publicist, @MandviSharma and Bollywood's top paparazzi photographer @viralbhayani77 talk to @iharoonrashid about how they respectively help to create the image of stardom. Watch more here: https://t.co/HjEeAaiYuf pic.twitter.com/N2Vq3ZD0VK
— BBC Asian Network (@bbcasiannetwork) June 29, 2020
Viral and Mandvi revealed how they respectively help to create the image of stardom and what goes on when a star is papped by the paparazzi. They also focused on how an actor becomes a brand through the help of their publicist and the paparazzi.
Watch the full interaction here:
(Source: YouTube)