Touted to be the biggest film of 2020, all eyes were on Ranveer Singh's '83‘s release in April and Akshay Kumar's Sooyavanshi's release in March, which was delayed due to the ongoing pandemic. It has been 10 months since Kabir Khan's and Rohit Shetty's directorial, both produced by Reliance Entertainment, have been waiting to get a release in the theatres. Now, the makers are planning to release one of the event movies over the Holi weekend.
Shibasish Sarkar, chief executive officer, Reliance Entertainment group, which has bankrolled the films, says, "The situation in the country is improving as is the economy, so the mood is largely positive. A section of people headed to theatres to watch Tenet and Wonder Woman 1984. That was an encouraging sign. So, now, we are looking at bringing one of the films in the third week of March, during Holi. We have yet to decide on the film though."
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He is hopeful that with the vaccine roll-out around the corner, the situation will further improve. "These are event films that would have made Rs 300 crore under normal circumstances, so we can't play around with them. We need to be certain of the situation." This March will mark a year since Sooryavnashi was originally planned to release. "We were supposed to release Sooryavanshi on March 24, and 83 in April. If we follow the same sequence, Sooryavanshi should come first. That said, we are discussing the nitty-gritty."
Sarkar reveals that Vijay's Tamil release, Master, will serve as a precursor to help them gauge the market. "We are waiting for the January 13 release. There are four to five big releases in Tamil and Telugu cinema. There is a huge amount of confidence in the makers and the audience," concluded Shibasish.