With the buzz that Sooryavanshi, Bollywood’s most talked about film since 2019, might go the OTT way if talks between its producers and theatre owners fail, trade pundits are reluctantly admitting that after the lockdown not all films should look at theatrical releases. The smaller ones would in fact fare better on OTT. The Centre has finally allowed theatres to operate at 100% capacity maintaining Covid protocols. But makers of films like Sooryavanshi, 83 and Maidaan whose flicks were mounted on lavish scale to be big screen experiences are unhappy at the poor response theatres opening in November at 50% capacity received.
It’s a Catch-22 situation. No big producer risked a theatrical release at 50% seating capacity with the lockdown not totally lifted. So smaller productions like Suraj Pe Mangal Bhari, Madam Chief Minister, Ram Prasad Ki Tehrvi, Indoo Ki Jawani and Kaagaz bravely took the plunge. However, audiences were unimpressed. This was pre-vaccine Covid days with cases and deaths high. If people were going to take the chance of stepping out for a film then they would only do that for Akshay Kumar, Ajay Devgn, the Bollywood Khans and other A-listers. Not small stars. So shows ran empty.
Then Bollywood’s lionheart Salman Khan decided to break the impasse and announced that his actioner Radhe: Your Most Wanted Bhai would release in theatres on May 14 for Eid. The makers of John Abraham’s vigilante sequel Satyameva Jayate 2 also picked that date for their release. Several films that were pushed from 2020 are eyeing the box office ticket window now that theatres are ready to run at 100% capacity. Will that signal a natural death for OTT? Some of these films will be big money grossers that will draw the crowd to the theatres. Others might do better if they release on digital platforms.
After talking to trade pundits, distributors, and producers, PeepingMoon.com has compiled a list of films that would pull the crowds to theatres and those that would find their target audience and better business online. A few of these have already booked their slots for release on several streaming platforms. Here are the bifurcation of all the films eyeing a release in 2021 that should try their luck in theatres or OTT:
Theatre
Sooryavanshi
Radhe:Your Most Wanted Bhai
83
RRR
Maidaan
KGF: Chapter 2
Satyameva Jayate 2
Jersey
Heropanti 2
Laal Singh Chaddha
Bell Bottom
Brahmastra
Prithviraj
Pathan
Cirkus
Jayeshbhai Jordaar
Thalaivi
Gangubai Kathiawadi
Antim: The Final Truth
Chandigarh Kare Aashiqui
Bhool Bhulaiyaa 2
Dostana 2
Ranbir Kapoor-Shraddha Kapoor film
Dhaakad
Bunty Aur Babli 2
Toofan
Atrangi Re
Jug Jug Jeeyo
Phone Bhoot
Sardaar Udham
Shakun Batra's untitled film starring Deepika Padukone
Tadap
Ram Setu
Liger
Om
Sharmaji Namkeen
Shamshera
Raksha Bandhan
Vicky Kaushal and Manushi Chhillar's untitled film
OTT
The Girl On The Train
Mumbai Saga
The Big Bull
Dhamaka
Tejas
Bob Biswas
Rashmi Rocket
Bhuj: The Pride of India
Anek
Sandeep Aur Pinky Faraar
Badhaai Do
Shabash Mithu
Chehre
Looop Lapeta
Haseen Dilruba
Doctor G
Blind
Good Luck Jerry
Villain 2
Shershah
Haathi Mere Saathi