Deepika Padukone made history when she became the first Indian actress who was signed as Adidas’ global brand ambassador. With Padukone joining Adidas' powerful roster of women athletes and partners around the globe, Adidas hoped to strengthen its focus on democratizing and diversifying sport for women through inspiring personalities.
India’s ruling female superstar, Deepika Padukone, joined an already dense line-up of female brand ambassadors associated with Adidas in India. Adidas’ latest campaign #Impossibleisnothing now brings three popular heavyweights together celebrating women, ambition, perseverance and a go-getter attitude!
Deepika front lines Adidas’ ambitious #ImpossibleIsnothing campaign, alongside Boxing Olympic Bronze Medalist, Major Dhyanchand Khel Ratna Awardee, Arjuna Awardee and 2 times world medallist, Lovlina Borgohain and heavyweight lifter Olympic Silver Medallist and Padma Shri laureate, Mirabai Chanu.
The campaign has already flooded social media and splashed across one of Asia’s biggest outdoor hoardings. Deepika Padukone also took to her social media platform to post the images from the campaign stating, “Self Explanatory…#ImpossibleIsNothing #CreatedWithAdidas #MadePossibleWithAdidas”.
(Source: Agencies)