Producer Bhushan Kumar is set to release Pyaar Hona Na Tha a lyrical animation music video in the voice of Jubin Nautiyal and Payal Dev with animation by digital creator Pixoury (Hrishiraj) on January 30. 

Recently, Jubin took to Instagram to appreciate the work of digital creator Pixoury for his amazing artwork saying "Really love your work, @pixoury Kya mere liye bhi aisi reel bana sakte ho?" To this, the creator replied with an amazing caricature of Jubin expressing his love and adoration for the singer. Taking this conversation ahead, both the artists decided to take it one notch higher and collaborate for a romantic number giving the audiences an out-and-out treat. With Jubin and Payal's soulful voice and Pixoury's creative visual animation, this for sure seems like one of its kind collaboration.

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With Valentine's season coming up, 'Pyaar Hona Na Tha' is a love song presented by T-Series, composed by Payal Dev and lyrics are penned by Kunaal Verma.