Deepika Padukone’s skin care brand 82°E has now stepped into the partnership with the Isha Ambani’s Reliance Retail and Tira
Beauty expanding its growth and reach.
Commenting on the same, Isha Ambani said, "We are excited to partner with 82°E, a brand
renowned for its commitment to self-care and holistic
wellness. This collaboration takes forward TIRA's vision
to bring accessible yet aspirational beauty to every Indian and allows us to provide our customers with
access to a range of premium skincare products. Together, we aim to elevate the self-care experience for consumers everywhere, introducing 82°E products to offline retail for the very first time.
Speaking about the partnership, Deepika said, Co- Founder, 82°E, said, "We're thrilled to announce that 82°E is now on TIRA, Online and In-Stores. This collaboration is an outcome of our shared values: to Simplify Skincare and to make Self-Care an effective and enjoyable part of our everyday lives. Through TIRA's Online and Offline platforms, we are excited to bring 82°E's Bestsellers, Award-Winning Formulations,
along with the best of 82°E Skincare, 82°E Body Care, and 82°E Man to our consumers across the country.”