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Another addition to the 'KarJenner' empire as rapper Kanye West files a trademark for Yeezy Beauty

After music and fashion, rapper Kanye West is ready to explore the beauty and skincare industry. According to TMZ, he has decided to expand his Yeezy clothing and sneaker line into beauty and skincare products.

The 43-year-old rapper-designer has filed legal documents for trademarks in make-up, face masks, nail polish, shaving cream, deodorant, aromatherapy pillows, amongst others. The array of products also includes cosmetics like facial makeup, concealers, blushers, powders, foundation makeup, eye makeup range, mascara, false eyelashes, face and body glitter, lipstick, lip gloss, lip pencils and so much more.

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He had also trademarked a few skincare essentials under his beauty range that includes facial exfoliants, scrubs, facial creams, eye creams, moisturizer and lotions. Kayne decision to get into the skincare industry marks an addition to the 'KarJenner' beauty empire as his wife Kim Kardashian and his sister-in-law Kylie Jenner already have widely popular skincare brands.

This is not the first time Kanye registered for a beauty brand trademark. In 2017, the rapper filed a trademark for Donda Cosmetics, in honor of his late mother. 

The 21-time Grammy winner was last publicly spotted in Chicago earlier this month. He was seen attending a Black Lives Matter protest and also announced that he has created a college fund for George Floyd's six-year-old daughter Gianna, and donated $2 million to different charities.Kayne will also be aiding black-owned businesses with financial contributions in his hometown of Chicago.

(Source- TMZ, Harper's Bazaar)

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