Saif Ali Khan’s sartorial choices have captured the attention of many fashion connoisseurs. Known for his innate sense of style, he has earned the epithet of a metrosexual star. Back in the day, his funky t-shirts, leather jackets and cut-off tees made him a heartthrob. Having spent a large part of his formative years in the UK, his fashion sensibilities have a British influence and charm. Over the years, his style has evolved into sporting sharp formals and classic white kurta-pajamas. The dapper star has been hailed for making a debonair style statement due to his fine taste in clothes.
Two years back, Saif conceptualised an exclusive clothing line, House of Pataudi, with the intention to bridge the gap in the fashion market and make ethnic dressing a part of everyday wear. An amalgamation of the splendor of the past and the contemporary flair of the present, it is a clothing line that is solely dedicated to promoting Indian heritage by tapping into the understated elegance of traditional outfits. For Saif, House of Pataudi is an extension of his family legacy. Its collections are inspired by the refined sartorial history of the country. Subsequently, the brand forayed into designing majestic furniture pieces and stylish footwear.
House of Pataudi, which created a niche and established itself as an elegant and regal brand for ethnic wear, recently celebrated its second anniversary. It has garnered a tremendous amount of love and popularity in such a short span of time. Expressing his gratitude, Saif thanked the patrons and the wider community on social media for the support and affection to the brand.
It has been a very satisfying journey for the Nawab and his team as they brought to life the Pataudi heritage in modern culture through tastefully designed products which are a reflection of the rich and timeless heritage of yesteryear and modern India.