Shah Rukh Khan has been pondering whether to join the OTT Bandwagon like the rest of his contemporaries like Ajay Devgn, Akshay Kumar and Saif Ali Khan. The previous advertisement for Disney+Hotstar showed SRK’s FOMO while the latest one has King Khan bouncing off his ideas to the streaming giant. Salman Khan reminding us of Karan Arjun days shared the promo on social media and welcomed him with a line from Dabangg, tweeting, “Hmmm Swagat nahi karoge @iamsrk ka (Won’t you welcome Shah Rukh Khan)? #SiwaySRK.”
The advertisement in continuation to the first features SRK waving to his fans from the balcony of his residence Mannat, while his manager played by Rajesh Jais informs him about Disney+Hotstar’s response to his content ideas. One by one, all SRK’s ideas are shot down by the streamer as crime drama is being done by Ajay, horror-comedy by Saif and IPL is there for thriller, also SRK’s staple college romances were shot down including dance reality shows as they don’t want to screen them.
— Salman Khan (@BeingSalmanKhan) September 16, 2021
With all the options exhausted, SRK looks angrily at Rajesh and asks him to wave at the assembled fans instead. The video ends with a voiceover that says Disney+Hotstar has non-stop T20 cricket, blockbuster movies, exclusive new shows and all the big stars - except Shah Rukh. The ad ends with a ‘to be continued’ screen.
— Shah Rukh Khan (@iamsrk) September 16, 2021
Shah Rukh thanked Salman for sharing the ad with a reference to their film, Karan Arjun, in which they played brothers. “Thanks bhaijaan. Ye bandhan abhi bhi pyaar ka bandhan hai (This bond is still one of love). #SiwaySRK,” he wrote.